Lead Velocity Rate
Based on our experience working with tech executives and investors to create budgets, financial projections and conduct financial due diligence,…
Average sales cycle
Another relevant metric “Average sales cycle”to better predict and forecast your startup’s revenue is the average length of the sales…
Lead to conversion rate
The lead to conversion rate is a valuable metric that tells you how many potential customers you need to connect…
Cloud-based documentation for accounting-why & how?
Growing digitization demands the need to ensure the integrity of the documents & accounting records throughout their life cycle….
Annual contract value
Another metric to predict your revenue is the annual contract value or annual income per customer. This metric tells you…
Increase the scalability of your business by assessing your cost per lead (CPL)
Since every customer has started as a lead, the number of leads you can generate in a period of time…
How customer acquisition cost (CAC) metric is related to scalability
The cost of acquiring a new customer is referred to as customer acquisition cost (CAC), an important metric that demonstrates…
How customer lifetime value to customer acquisition costs (CLV:CAC) ratio is related to scalability and profitability
The customer lifetime value to customer acquisition cost (CLV:CAC) ratio is a good metric to measure the scalability and profitability…
How improving customer retention rate (crr) impacts your business
Customer retention rate (crr) measures the ability of a company to regularly serve its existing customers in exchange for…