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Startupmetrics blog

annual contract value
8 Feb, 2023
Annual contract value

Another metric to predict your revenue is the annual contract value or annual income per customer. This metric tells you…

cost per lead
8 Feb, 2023
Increase the scalability of your business by assessing your cost per lead (CPL)

Since every customer has started as a lead, the number of leads you can generate in a period of time…

swiss national day
8 Feb, 2023
Swiss National Day

The Swiss celebrate their bank holidays on 1 August because of events that took place in the years around 1291….

customer acquisition cost (CAC)
8 Feb, 2023
How customer acquisition cost (CAC) metric is related to scalability

The cost of acquiring a new customer is referred to as customer acquisition cost (CAC), an important metric that demonstrates…

8 Feb, 2023
How customer lifetime value to customer acquisition costs (CLV:CAC) ratio is related to scalability and profitability

The customer lifetime value to customer acquisition cost (CLV:CAC) ratio is a good metric to measure the scalability and profitability…

customer retention rate
8 Feb, 2023
How improving customer retention rate (crr) impacts your business

  Customer retention rate (crr) measures the ability of a company to regularly serve its existing customers in exchange for…

8 Feb, 2023
R&D – Accounting & tax benefit in Switzerland

This blog summarises accounting & tax rules applicable for companies engaged in R&D activities in Switzerland. Improve profitability with accrual…

business activity and monitoring system
26 Jan, 2023
How does business monitoring and controlling system support you in selecting the right opportunities?

The resources of a startup are scarce in terms of capital and man hours. Consequently, it is necessary to use…

business monitoring and controlling system
26 Jan, 2023
How do startups and spin-offs benefit from business monitoring & controlling system?

  Economic research reveals that business monitoring and controlling systems have a positive impact on the business growth of startups….

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